Client News: VUDU is moving and shaking, now working with LG and Mitsubishi
September 3rd, 2009 by David
VUDU has had a busy week. On Tuesday their partnership with LG (announced last month in New York) became a full-fledged reality as LG broadband HDTV owners got a software update on their televisions. This update loaded the VUDU streaming movie service onto their sets (inside the Netcast Entertainment Center). Now the owners of LG HDTV plasmas and LCDs can rent or buy HD movies in full 1080p with Dolby Digital Plus 5.1 surround sound in a direct stream through their television. No box, no wires, no disc – just a television, a remote control, and a comfy couch. Well done VUDU and well done LG.
To add even more glory to a terrific week, VUDU also announced a new deal with Mitsubishi. Diamond Unisen televisions (the cool ones with an integrated sound bar) will ship with VUDU integrated in the television. This marks deals with 2 different consumer electronics manufacturers in as many months – 2 of the largest CE companies in the world too. Again, VUDU… well done.
Today’s announcement with Mitsubishi has enjoyed some traction in the press. The release went out via PR Newswire, and you can read some of the coverage below.