Client News: Involver brings micro-lending to Facebook and MySpace

August 26th, 2008 by jimschaff

Today Involver announced they introduced over 100,000 people on Facebook and MySpace to micro-lending with Kiva.org, and thousands are sharing the message within their personal network.

Involver is using its video campaign platform to bring important, world changing content to hundreds of thousands of people on social networks. Working with organizations like Save Darfur and Kiva.org, Involver is delivering important messages to an audience that is largely unfamiliar with these causes.

Kiva chose the Involver video campaign platform to tap into Facebook and MySpace, attracting a new audience to their person-to-person micro-lending website. Kiva understands the power of connecting people for a common cause, and hopes to empower members of social networks to lend directly to unique entrepreneurs in the developing world.

Congratulations go out to Involver on another successful campaign!

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